Tesco goes for extra cheese as Wieden+Kennedy Christmas campaign rolls out

What to make of this dear readers? Wieden+Kennedy has unveiled its second ad for Tesco and it features a (nicely cast) middle class female (how do we know? We know) purchasing a gruesomely cheesy Christmas gift, a Furby it seems, via her Clubcard. This appears to be some sort of spiritual awakening on the part [...]